Veep CEO Drew Hyatt Discusses Why Chime Is Winning—and What Banks Can Do About It

In a recent interview with The Financial Brand, Veep Software CEO Drew Hyatt discussed why digital-first challengers like Chime continue to gain market share and what traditional financial institutions can learn from their success. Hyatt explained how banks and credit unions can compete by leveraging payroll and core banking data to deliver embedded Earned Wage Access, strengthen primary account relationships, and provide the financial wellness solutions today’s consumers increasingly expect.